Want to see what other affiliates are doing? A survey by AffiliateBenchmarks was recently released and can be downloaded for free and be viewed for 30 days. As stated on AffiliateBenchmarks.com, "Our goal is to produce reports that help reinforce best practices, develop new ones, and strengthen the relationships between affiliates, advertisers, and agencies."
One of the questions asked in the survey was, "Which of the following methods do you use to drive traffic to your site?" According to the survey, here are the top 5 methods affiliates uses:
- Search Engine Optimization
- Pay-Per-Click Search Campaigns
- Email Marketing (utilizing an internal email list/database)
- Viral Marketing
- Email Marketing (utilizing an external or purchased list)
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