Domain Names: Asset Managment

Have you searched for a domain name and found that it is already taken? Domain names have been continually growing to more than 177 million worldwide and their sales value have been increasing by approximately 20% per year. The domain name is one of the main ingredients to any online business success:

  • Domains are equal parts pathway and destination … they are both the avenue and the storefront of the internet
  • Creates the first impression online; Primary way an online consumer interacts with your brand or brand extension
  • Also the primary way, they locate your online store

    While at the Affiliate Convention in Denver, I attended a presentation by Victor H Pitts, Vice Present of Moniker and SnapNames. Victor sent me a copy of his presentation, and with permission, asked to share it with our affiliate partners. You can listen to the audio at Webmasterradio.fm and take a look at the presentation below:

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