Tool King is one of the fastest growing Internet retailers, experiencing triple digit sales growth in recent years. With Tool King's Affiliate Program, you can earn 5% commission with performance tiers, get great selection of banners, text links and coupons, and receive personal affiliate support.
Communication is the main focus for this year as mentioned in Tool King's January Newsletter. Even with our monthly newsletter sent to our affiliate partners, email can become difficult with blocked HTML mail and spam. We also know, Tool King isn't the only merchant/advertiser sending out monthly newsletter to our affiliate partners.
RSS makes perfect sense as another mean of communication and convenience. Subscribing to Tool King Affiliate's blog is now available through your preferred RSS reader. This will allow affiliates to get our update, news, promotions, coupons, and bonus without having to visit the site.
If RSS is not up your alley, our email feed provides a daily digest of everything we publish in a day delivered straight to your inbox. Simply add your email address to subscribe and you'll receive an email once a new article is written.
If you are running a blog for affiliate marketing, RSS makes a great tool for affiliates to place increase value on their blogs. Contextual placement of advertisement is a great way to make money in affiliate marketing, especially if an affiliate has unique content, and they integrate their affiliate text links into their content.
Having the option of getting your content sent through email is also another way you can send your unique content to your customers and update them without having them visit your site again. We are currently using FeedBurner to have our content sent through email. FeedBurner is the leading provider of media distribution and audience engagement services for blogs and RSS feeds, and it's 100% free.
In the last post, we looked at Tool King's data feed made available to our affiliate partners at Commission Junction. For this post, I would like to introduce you to Tool King's data feed made available to our affiliate partners at AvantLink.
provides Tool King's data feed through their Product Display Builder. The Product Display Builder can help build a ToolKing.com store in a few minutes.
Affiliates have the choice of building your ToolKing.com store with JavaScript, RSS, HTML, or Dynamic HTML. Affiliates also can choose the products they want to use through a filter down to specific product categories or even a single product.
Some of the features provided by PDB as noted from AvantLink:
Publish targeted product content and images to your web pages
Publish spiderable and dynamic content and images to your web pages
Syndicate your product links around the web using the RSS option
To use the Product Display Builder follow these steps:
Click the 'Create a new Product Display' link under Product Display Builder.
Once you select the merchant, you'll be able to customize the product
After you are done wih the way you want it to look, click 'Save' at the bottom and AvantLink will provide you with the code of your selected integration method
The product featured at the top left is a single product example of what the Product Display Builder can build for our AvantLink affiliates. You can also visit one of our affiliate partner's store at www.Kitguy.com for a great example on how Product Display Builder can build our affiliate partners a ToolKing.com store.
This New Year, the question I have been asked the most was, does Tool King provide data feed to our affiliates. The short answer is, yes. There are over 11,000+ products included on our data feed for our affiliate partners to use through Commission Junction. From these 11,000+ products, Tool King actually has 4 different options on how our affiliate partners can display Tool King's data feed. Affiliates may choose from either Commission Junction's Product Catalog, GoldenCAN, DataFeedFile, or PopShops.
There might be a few affiliates wondering, what's the difference and which one is better? There's a few differences (which I will explain more thoroughly below), but the main difference is the layout. It really boils down to, how you want your page to look like.
The first option affiliates can chose from is Commission Junction's own Product Catalog and is also the most used among Tool King's affiliates. Last quarter, minus the testing clicks of Tool King's Product Catalog, our affiliate partners earned $12.94 per 100 clicks.
Pros
Free to use
No 3rd party required (provided by Commission Junction)
Cons
HTML code is provided for 1 product only, so the process will take longer if you would like to use all of Tool King’s product
GoldenCAN is the second most used for Tool King's affiliate partners. It's a popular tool because of it's simplicity, convenience, and it looks great. You can literally have a ToolKing.com store with our 11,000+ products on your homepage or blog in a matter of minutes. Just enter your CJ Publisher ID, CJ Shopper ID, change the font and color, hit the "Update Store" button, and GoldenCAN will provide you with a JavaScript Code or GetData ASP/PHP Code. You just have to copy and paste that code on to your page and you are done. You now have a ToolKing.com store on your own page. Click here for an example of what a ToolKing.com store looks like by GoldenCAN.
Pros
Free of 4th click (We pay GoldenCAN, so our affiliate partners can use it for free)
Ease of use
Can integrate other stores
Provides both ASP & PHP codes
Cons
Can't customize the layout
DataFeedFile is very similar to GoldenCAN in my opinion, just a different look. It is easy to use and DataFeedFile also provides the affiliate with JavaScript, ASP, and PHP codes. DataFeedFile on the other hand give affiliates a little more choice on how they want their products to be displayed. They have the option of creating a store by Price Search Engine, Shop by Store, Shop by Brand, Shop by Category, Product Price Comparison, and Rebates/Coupons/Deals. Click here for an example of what a ToolKing.com store looks like by DataFeedFile.
Pros
Ease of use
Price Comparison
Provides both ASP & PHP codes
More choices in terms of product display
Cons
4th Click(If a sale or lead occurs on the 4th click, DFF will earn the commission)
PopShops is ToolKing's newest addition. The ease of use is something PopShops wants affiliates to recognize. PopShops even made a video on how a 3 year old can build his own store using PopShops. (Video can be seen below) The basic plan is free with a maximum 10 stores to choose from. If you want to feature more than 10 stores, you will have to upgrade your account to Pro. With the Pro package, you will have access to unlimited stores, but at the price of $5.00 per month.
Affiliate partners, it's not too late yet to promote the free DeWalt bonus tool from ToolKing.com. Your customers can still receive a free bonus tool that is valued at $199.99 before January 31, 2008. As long as the purchase is made between 11/01/2007 to 01/31/2008, they will qualify for a free DeWalt bonus tool.
When your customer buys a DC4PAKA 4 Tool 18v Combo Kit, they have a choice of a DC011 Worksite Radio , DC515 18v Cordless Wet/Dry Vac, DC410 18v Cut-Off Tool , DW056 18v Impact Driver or DC550 18v Cut-Out Tool . (expires January 31st, 2008)
Buy a DC5PAKA , DC6PAKIA , DC9PAKIA , DC6PAKRA . DC9PAKRA 18v Cordless Combo Kit and receive a choice of a DC495 18v 18g Shear, DW934 18v Metal Cutting Circular Saw, DC330 18v Jigsaw, DW059 18v Heavy Duty Impact or DC021 Cordless/Corded Florescent Worklight/Charger in addition to the choices also offered for the DC4PAKA above.(expires January 31st, 2008)
Please login to your Avantlink or CJ account for Tool King's current banner and text link for this promotion.
Tool King's shipping policy has changed for 2008. The free shipping on orders over $99.00 promotion has ended as of December 31, 2007. The current shipping policy calculates the shipping cost based on how much the customer spends. We are confident that the new shipping structure will be valuable for our customers.
ToolKing.com offers several shipping options for your customer's convenience.
The purpose of this blog is to broaden our communication with our affiliate partners - keeping them up to date with the latest text/banners, promotions, coupons, keywords, and affiliate news!
Join Tool King's Affiliate Program Today!
ToolKing.com has a proven Affiliate Program and we are interested in partnering with you! Please take a look at what our program has to offer and we think you will be very impressed. It's free and easy to start making money today. You can join Tool King's Affiliate Program through any of our partnered affiliate networks:
GoldenCAN
